Why I'm Launching a Substack

And a warm welcome from your fellow diamond-loving friend!

Hi! I’m so excited you’re here. If you already follow me on Instagram, then you’re no stranger to the fact that I love dishing out some sneak peeks into the jewelry business and my personal life on that platform—but after building such a supportive, FUN community there, I knew I wanted to go deeper than just jewelry. Welcome to that space: Dana’s Diaries.

My goal in starting a newsletter here is to reach the community I love (you!) in an even more personal way, and chat about the latest in my life in a way that feels like we’re just catching up over lunch at our favorite restaurant in the city. Consider this your weekly letter from a friend, about allll things I'm currently obsessing over—Jewelry! Books! Outfits! My dad’s latest (ridiculous) purchases from Ali Baba! You get the idea.

In the coming weeks you can expect lots of fun content, like an in-depth look at my recent professional color analysis, jewelry styling tips, my *real* thoughts on lab-grown vs. natural diamonds, and lots of pics straight from my camera roll. Anything else you want to see? I’m all ears!!

I hope this feels like a space where you can ask me anything and get an unfiltered look into my life. Really, really happy you’re here.

xx Dana